
New season
Conscious, minimalist clothing — considered fabrics and clean silhouettes you'll wear for years.
[Shop new arrivals]ASTA ARAY
Conscious, minimalist clothing — considered fabrics, clean silhouettes and pieces you'll wear for years.
Cash on delivery across Pakistan
What we stand for
Every concept was made up by other people. You don't have to follow them.
We don't charge extra for what doesn't cost much to make.
We give 1% of our revenue to helping people. Our goal is 5%.
Behind the seams
A look behind the seams — where ASTA ARAY pieces are cut, stitched and finished, one seam at a time.
Shop what they made
The Brown Look
One colour, head to toe: corduroy jacket, collared shirt, pleated trousers, suede loafers and the Heritage Journal.
Shop the whole lookShop by category

Build with us
Recommend the piece you can't find, vote on new designs — the winners go into production.